Sell where everyone scrolls, searches, and shops
Find millions of new customers, sell your products everywhere, and manage it all from Shopify.
Connect your product catalog to the top online marketplaces like Amazon, Walmart, eBay, and more.
Turn followers into customers on Facebook, Instagram, YouTube, and TikTok.
Get your products in front of anyone searching across Google surfaces.
Sell in person, B2B, internationally, and in any of our many channels across the largest commerce ecosystem.
Reach customers ready to shop
Sync your product catalog to the leading marketplaces, then easily manage and fulfill every order in one central place.
Trusted by customers worldwide: Grow your business with powerful, cost-effective tools and programs.
Reach a built-in audience of loyal customers on one of the fastest growing marketplaces in the United States.
Get your products in front of millions of new shoppers on one of the most trusted, and long-standing online marketplaces.
Boost your brand and sales by taping into Etsy's 31.7 million active buyers, known for their love of creative and specialty items.
Shopify Marketplace connect
The top marketplaces in one place
Use Shopify Marketplace Connect to sync your product catalog to the leading online marketplaces. Manage inventory with real-time syncing, fulfill orders, and measure channel performance all from Shopify.
More Sales Channels
Expand your business with endless channel options
From selling in person with Shopify POS to teaming up with creators on Shopify Collabs, explore ways to grow your business with channels.
Reach and retain more customers
Connect with 100M+ engaged shoppers and instantly grow your brand presence.
Unify your online and in-person selling
Start selling in person from the same place you sell online.
B2B on shopify
Grow and run your wholesale business
Get everything you need to sell to business customers.
Team up with creators to sell more
Connect with creators to sell your products to their audiences.
Learn how to optimize your multi-channel strategy
What is multichannel selling
Get the essential tips for building a successful multichannel selling strategy.
Omnichannel vs multichannel: what is the difference?
Discover the difference between omnichannel and multichannel, and why it matters.
Omnichannel customer experiences: how to sell where your customers buy
Get inspired by five brands that built an outstanding omnichannel experience.
Start selling in channels
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