Founder Stories
These are the stories of the brave and the bold, the planners and the risk-takers, the dreamers and the doers. In conversations with the diverse Shopify founder community, we uncover the secret ingredients of success. Be inspired to take action by those who have paved the way before you.
9 Inspiring Women in Business—and the Women Who Inspire Them (2024)
Making It Work: 3 Creators Debunk the Myth of Overnight Success
A Creator’s Toolbox: 6 Ways To Find Your Next Big Idea
A Day in the Life of the Creator Behind Unnecessary Inventions
Life Lessons From 11 Entrepreneurs Over 50
The Grown-up Wisdom of 8 Kid Entrepreneurs
Meet 9 Inspiring Young Entrepreneurs (2024)
Talking Shop With the Eyewear Designer Who Styled Lizzo
Build Black: How the Creator of Hella Awkward Is Rewriting Her Family’s Future
Build Black: How a Story-First Approach Helped Her Grow E’s Element
Build Black: Why Range Beauty’s Founder Created Inclusive Cosmetics for Reactive Skin
Build Black: Two Friends Served a College Business Idea Shady Side Up
6 Ways Small Businesses Are Supporting the Unhoused Population
Talking Shop With the Co-Founders of Viral Dog Backpack Company Little Chonk
You’ve Met MrBeast, the YouTuber. Now Meet Jimmy, the Business Mogul.
Talking Shop With the 9-Year-Old Founder of a Kid-Powered Candle Business
Meet the Multitasking Superwomen Behind 8 Mom-Owned Businesses
Moving From Etsy to Shopify: An Ecommerce Migration Story
Profit With a Purpose: Discover 13 Socially Responsible Companies To Admire
How This LGBTQ Book Store Moved From Online to IRL
This Brand Knows Why Not Every LGBTQ Customer Wants a Rainbow
How These LGBTQ-Owned Businesses Connect With Their Community
The Future of Black Wall Street Is Digital
This TikTok-Famous Herbalist Found Her Roots and Is Helping Others Do the Same
How the Founder of byREDD Beauty Left a Six-Figure Job to Launch a Skin Care Empire
How a Military Vet and Mom of 5 Is Unbottling Success in the Wine Industry
A Tulsa Entrepreneur Uses Style to Tell the Story of Black Wall Street
This Subscription Box Is Uplifting Indigenous Entrepreneurs
My Starting Over Story: I Cashed Out My 401(k) to Start a Business—And Save My Family
My Starting Over Story: How I Beat Cancer and Found Entrepreneurship
My Starting Over Story: A Soap Making Hobby Became My Lifeline After Loss
My Starting Over Story: How I Revisited a Passion Project During My Lowest Point
My Starting Over Story: I Rebuilt My Wellness Business After it Burned in a Fire
My Starting-Over Story: How I Rediscovered Creativity After Trauma
How a Former Mortgage Professional Became TikTok’s Plant Mom
Ryan Trahan’s Journey From College Dropout to 6.8 Million YouTube Subscribers
Women Entrepreneurs We Love — Founder Stories
How These Black and Indigenous Merchants Are Empowering Their Communities
Suds to Stardom: How the Founder of Royalty Soaps Went Viral on YouTube
She Built a Toy Brand To Fill a Market Gap—And Teach a Generation To Love Their Hair
The Founder’s Zodiac: How To Spark Great Ideas, Based on Your Personality Type
Flipping Violins and Slurping Noodles: The Life of a Serial Entrepreneur
Empowering Phenomenal Women Everywhere, One Shirt at a Time
Pajamas With Purpose: This Fashion Brand Creates Opportunities for Those With Disabilities
This Founder is Selling Spirituality and Everyone’s Buying
Outraged: T-Shirts and the 100-Year Fight for Women’s Equality
Drinking in the Haus: How Funding Helped This Booze Brand Grow 500% During the Pandemic
Overdraft: How One Founder Built a Braiding Business—From Her Living Room
